For wedding photographers Kent wanting to create the most incredible portfolio possible, there are a few key factors you absolutely must include. These factors are extremely important if you want to impress a potential employer or customer.
Using the Ideal Format
Professionalism is a prized requirement in any business. For your portfolio to even be noticed, let alone considered, it must look professional. Using the right format is vital to this. If you use the wrong format, you could end up looking for business a lot longer than you initially expected.
This format should include a section for your areas of experience, expertise, and a digital portfolio that they can reference later. It should also include a personal profile where they can learn more about you as a person, so that they have an idea of what to expect from you.
Showing Examples of Your Work
One thing that will catch any employer or customer’s attention is examples of your work. Starting with the best photos that you have taken and perhaps even showing the progress of your work and how it bettered over time and though different opportunities.
These examples should be one or two of your favorites, some of your best and some of your most popular. This will give you a wider range of things to show off your abilities as a photographer, as well as how popular your works are becoming.
Talk about your Education and Experience
You are wedding photographers Kent now, but what were you before? Who were you, and who are you now? How have these experiences bettered you not only as a photographer, but as a person? The more personal side of your business will interest them just as much as the business aspect, so don’t be shy.
Show Off Your Skills and Specialty
Got a specialty? Show it off! This is not the time to be shy; be confident in your work and in yourself. This is your business, after all, and you should be ready to give it the boost it needs. Be proud of the work you’ve done, and don’t be shy about your artistic ability.
Show off what makes this artwork work yours. What makes it invaluable? Why can no one else do it how you do? Point out your style, and why it is your style. Tell them all about why you chose to do photography in your own way, and why it’s so beautifully unique to you.
Give them an idea of why you are one of a kind, and why no one could match you in what you do. Show them what your point of view is, give them a look through your perspective. Use your photo book and its contents to really sell what you do, how you do it, and why you do it.
Be open and prepared for questions, both regarding your business and personal life. They will want to know more about you, and you should want to tell them, because sharing about yourself is also sharing about your business, and promoting your business.
For more on how to create a portfolio that showcases your best work, wedding photographers Kent, Penny Young Photography can help you in this regard.